How to increase views on you reels
Increasing views on your reels will take time and effort, and it's not a overnight process. Keep experimenting with these strategies outlined in this blog post to increase your views on reels.
Edit out empty spaces:
Edit out any empty spaces when recording reels or any short-form video content. You have to eliminate any fluff, uhms, or long pauses. Short-form video content is designed to keep the viewer engaged by coming straight to the point, with almost no breaks in between talking. You will lose the viewer if you introduce yourself or use a long intro, both of which are considered fluff before you provide value.
Provide value:
Your content should always serve a purpose and provide value. Value does not equal information only but all sorts of content. Entertainment, motivation, inspiration, tips, recommendations, testimonials, or educational information are all forms of value.
When creating short-form content, aim to make someone laugh, think, or curious about the topic.
Use text:
Whether you are posting reels or stories, using text overlay is essential to keep the viewer engaged and to prepare them for what's to come. Text on screen will help to provide context and background information, making it more meaningful to the viewers. It is important always to manage someone's expectations.
Text overlay improves readability and helps to make the content easier to understand, especially for viewers watching the reel with the sound off.
Text on screen helps to convey information quickly and effectively. With a simple glance, the viewer immediately understands what your reel is all about and what to expect.
Do not make the mistake of posting one big blob of text on your reel because it will encourage people to pause your video, read the text and continue to scroll instead of watching your entire reel to the end. The algorithm does not like this behavior, and your video will receive fewer views. Break up the text to be visually appealing.
Use a hook:
Using a hook when starting a video is important because it helps grab the viewer's attention and keep them engaged.
You have to hook the viewer within two seconds of the video otherwise, they'll keep scrolling. The first few seconds of a video are critical for grabbing the viewer's attention. Using a hook, such as an intriguing statement, a provocative question, or an attention-grabbing image or sound, can help to increase curiosity and make them want to continue watching.
Just like your text overlay, a hook can set the tone for your video content, conveying the message of the content.
Smooth transition:
If you master the art of short-form video content, you have a great chance to increase your video views.
You are able to create viral videos if you can create a transition that loops your reel without the viewer noticing it, tricking them into rewatching your reel.
Optimize your Reel's thumbnail:
The thumbnail image needs to be visually striking and attention-grabbing to make viewers want to click on the reel and watch it. The same goes for video content in general. Choose an image that is clear, bright, and stands out from other content on the platform.
Showcase your reel's best part, such as a key moment or crazy scene. Your thumbnail needs to be borderline clickbaity without disappointing the viewer. If you are using misleading images or pure clickbait to get views, it can damage your brand's reputation and decrease engagement over time.
Use relevant hashtags and trends:
Use relevant and popular hashtags, effects, and sounds to increase the visibility of your Reel and reach a wider audience.
Consume content on the platform to find trending hashtags, effects, and sounds. If you plan on jumping onto a trend, you better be quick. Trending pieces tend to have a short shelf life. You want to use them as early as possible to gain the most out of them.
You can also collaborate with other creators to help expand your reach and attract new viewers.
Incorporate trending events and News:
Like trending sounds, utilizing events and news can help you increase eyeballs on your content.
Make sure that these events and news relate back to your niche. Don't create content just to get more views since it will feel inauthentic.
Engage with your audience:
Make sure to interact and engage with your viewers by responding to comments and messages and asking for feedback. This can help to increase engagement and attract more viewers.